Saving our planet; one bag at a time

February 21, 2007

Effective Green Marketing needs engagement not evangelism

Filed under: Environment — Kaajal @ 4:42 pm

Green Marketing is an aptly named website that’s published a white paper called Painting the Town Green, in which they discuss ways for green marketers to become more effective in their efforts. Its priced at £20 but they also offer a free PDF download.

Very definitely worth a read.

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