Being in the business of promotional bags, most of the inquiries we get are for your conventional promotional bags with prints that are either company logo’s and/or names and occasionally names of special events. Its not as if we don’t enjoy working with these; we love to… every new inquiry and every new prospective client comes in with a

June 11^th… A day we have all been waiting for; FIFA kicks of the 2010 World Cup in South Africa. 1 month of pure excitement and finally something to look forward to at the end of the day!

The newspapers have been full of stories and articles that have been used to build up the furore over this event.

It’s been 38 years now, this being the 39th, since the United Nations General Assembly stepped forward in an effort to make our planet a better place to live in; an effort to promote environmental issues that if taken care of would guide the present to a sustainable, prosperous and safer future; an effort to awaken the people of the world and make

That’s a fabric I have created by weaving jute and cotton together. Almost everyone who sees it falls in love with its look and texture. Now, I’m trying to make it from jute and recycled cotton yarn.

With all the debate going on about what is really most environmentally friendly and what is less so and what is just greenwashing (where eco-friendliness is exaggerated or lied about. Sadly lots of people and companies are doing greenwashing. You keep reading ads about “recyclable” polypropelene, for example. Yes, in theory it is, but in practice

As an environmentally concerned person I tend to read news about plastic bags. One of the most common things I encounter are people who agree that plastic bags are bad, but lament the fact that it is difficult to remember to carry your reusable bag. Well, here’s a simple solution. Just tuck a couple of these into your pocket or purse, put a few into

Trends, says futurist John Naisbitt, are like horses, easier to ride in the direction they are going.

Who would argue with this? Don Quixote perhaps, but marketing wisdom says go with the flow, it makes more sense.

The flow is going the ecological way. Most markets that have matured passed the novelty of the neo-capitalistic fascination with gimmicks and toys have become increasingly tired of novelty for novelty’s sake. Utility and common sense

Advertising Age recently carried an article about how green marketing as a niche was saving advertisers and consultants from the overall recession. The green marketing area is a growth zone at the moment and Cincinnati based HSR B2B reported revenues growing by 30% in this zone.

Ogilvy North America has formed a new practice called the Greenery, which is helping clients such as DuPont, IBM Corp.

Though it sounds so simple, a lot of people still have to catch on that using a reusable bag really makes a difference to our environment. 

It helps to have any form of publicity that promotes the idea and celebrities endorsing good ecological sense is a very useful step. 

Texas-based grocery store H.E. Butt Grocery Co. (H-E-B) is launching an April ad-campaign featuring Eva

Toronto’s tap water is some of the cleanest in the world and subjected to more filtration and safety regulations than bottled water.

But, for Torontonian consumers that’s not enough. Before tap water would be